Hello everyone!๐ Welcome back to my eight & final blog.๐ Today, we are going to explore the area of cybersecurity๐ฎ for small businesses. Cybersecurity is the process of reducing the risk of a cyber-attack. Its main function is to protect the devices, services and hard drives that organisations use from theft, damage or viruses. Keeping a small business protected from cyber-attacks is very important. A cyber security incident can have many negative impacts for a business. These include data breaches, loss of clients, lost productivity, brand reputation and many more. An interesting stat that I read the other day stated that 60% of small businesses that suffer from a cyberattack shut down within six months after the incident.๐ฒ๐ฅ This highlights how important it is for a small business to focus on cybersecurity. Here are some cybersecurity tips for a small business:๐ก 1. Train employees in the area of cybersecurity. ...
Hello and Welcome Back to another one of my blogs.๐ This week we are looking at SEO for Small Businesses and how this can help them compete with big brands online. Online marketing techniques can be very expensive๐ธ for small businesses. A technique which will allow a small business to stay competitive and have low costs is Search Engine Optimisation (SEO). So what is SEO, I hear you ask๐. SEO is a technique that improves a business’s visibility online. The main aim is for your website ๐ธto appear as close as possible to the top of a search page. If a small business can manage their SEO effectively, they improve their chances of being seen and more people accessing their website. SEO can have many benefits ➕for a small business. These include: · Increased web traffic · Better online visibility · Improved user experience · ...